Artificial Intelligence To Boost Digital Economy

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AI major gains are likely to focus on productivity, efficiency, automation and costs, enabling consumers and businesses to capitalize on Digital Economy. AI has the potential to create a new basis for economic growth and to be a main driver for competitiveness and job creation. 

Digital business is a general term used to refer to the production of goods and services  based on 
digital technologies to automate business processes. Some denotes a digital business as working 
social networks and with clouds. Among the fundamental properties of digital business, it is worth noting the possibility of copying and distributing information without losing its accuracy and with 
it the opportunity to create many modern technologies, called Digital Technologies due to the use 
of digital representation of information therein. In a digital format, these properties appear especially brightly, precisely because the information is not distorted when transferred from one medium to another. Digital business is a combination of physical and digital business resources, blurring the boundaries between people and processes to accomplish business objectives. 

The main digital business objectives are to promote the brand and increase sales through various techniques. Digital resources help businesses increase profits,attract new customers and earning their loyalty to the company. Now, more than ever, science is coming to the fore in the development of digital economy. In this regard, it is necessary to train domestic specialists in the field of machine learning. Considering that all the developed countries of the world every year tighten the rules for protecting their manufacturer in key sectors, country has to develop its own enterprises that make modern technological products. If there is no such enterprises, the entire digitalization of the 
economy will make the country dependent on import of digital technologies from abroad. 

Artificial Intelligence specificity is that it does not single out the present, past and future tense. Only the    time that precedes the action, the time of action and the time that comes after the action has been performed is singled out. People's lives are becoming addicted ti digital workers- Robots. A Robot is 
a model of rationally acting individual who builds its relationship with the outside world based on the principles of individualism and a personal system of ethical norms and moral attitudes. Its specificity 
lies in the mode of mobility and round-the-clock web presence. Thus, all economic activities goes into a digital format " Artificial Intelligence". The emergence and development of AI is directly related to the increase in the value of intellectual capital. 

Maximization of the effects of AI requires Govt. involvement. Country leaders and Governments face with the task of creating a favorable environment for digital companies engaged in the R&D in AI mode. This requires the government to work with a wide range of stakeholders, citizens, technology companies, educational institutions and entrepreneurs. In this aspect, AI can be a separate product that industrial companies will offer to the market. 

Digital business is the development of new business models that combine physical and digital worlds.
Two approaches are proposed to estimate the effectiveness of the projects of introduction of digital technologies into the business and these are- 
1) Multi-criteria, assuming the estimation of he effectiveness of the projects according to - information, mathematical, functional structure, organizational and staff  provision.
2) Financial- assuming estimation of the effectiveness of the projects according to financial indices.

There is no need to doubt that the goal of the Digital Economy, like the economy in general, is to increase profits. It is automation of business processes and analytics and communications related to it 
caused by use of digital technologies that become a factor of economic growth.



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